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HP Roadshow Coverage Report
by Andrew McCaskey
The HP Road Show
It’s hard to find a more fun and challenging environment than one day technical events in a venue that no one has seen before.
It’s also hard to find a major corporation that is willing to work with New Media and adapt on the fly to our somewhat quirky needs.
We have been exceptionally lucky on both counts. On March 11, 2010, SDRNews mobilized Andy and Jeffrey Powers of Geekazine, with another backpack studio operation to provide basic coverage of an event for Hewlett Packard, through IVY Worldwide.
We has a great location, and, after some DNS server issues, were able to get on an external (outside the HP firewall) LAN connection, without relying upon the EVDO / Cradlepoint combination which as become such an essential part of our field kit in live coverage of events.
What we could not account for was instability at uStream.tv. During the first hours of the morning coverage, our viewer count was moving smoothly from start-up to over 200 viewers. We were confident that we would hit the 600 mark from the HP Tech Forum, and with the good luck to be a featured channel on the uStream.tv iPhone app.
The wheels began to come off around noon Pacific time, and we then began to see incredible delays and viewer counts in the low teens. The next step is to see what can be retrieved from the local copy, and get them uploaded to Blip.
The HP reaction ? Stuff happens – and the informality and support of the blogger/podcaster/social media makes a run of technical bad luck tolerable.
I’d wager there are few if any of our listeners or viewer’s who have not walked this same path. And it’s great that HP seems to agree.
We do have some great offline interviews, and as soon as we get them pushed to Blip.tv we will have them available. Session videos will follow.
I hope that you’ll get HP know that you appreciate their support by including #HTRS and #HPCI in retweets when we announce bitly links and in your participation in the HP Road Show Contest. We will be giving away a new HP notebook computer, the HP 2530p Elitebook. It is ultra-mobile powerful Windows 7 machine, with 250GB drive and MSRP of $1629.
The winner will be drawn from those who either attend the live stream or view recorded video for a limited period after the event and correctly identify codewords within five recorded sessions on their entry. More details to follow.
CES 2008 Coverage for Tech Podcast Network
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