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Neutral Edges for Google
by Andrew McCaskey
Policy versus Practice
There is nothing like a Net Neutrality bombshell (Google Walks Away from Net Neutrality !) to stir up the blogosphere on an otherwise depressing newsday. It’s far more entertaining than RIAA Sues Deaf-Mute, a topic that could have kept bloggers enthralled for most of a week, just a few short years ago. The Wall Street Journal’s article on Google was lengthy and detailed, noting that both Microsoft and Yahoo have quietly stopped their Net Neutrality efforts as they made business alliances with Telcos. It was an interesting spin on a topic that’s near to the heart of every podcaster, especially video podcasts
The only problem is, the article focused on non-news. Google caches content in edge based Content Delivery Network (CDN) boxes. CDN boxes are co-located with ISP’s and serves up content really fast. Google would like to do more of that. They probably will cut deals to do so.
What the article did was take this topic and present it as a policy change – which Google quickly denied. It was a good treatment on the story, and places some of the PR activities on the other side – telcos cryng the blues about Google not ‘paying their share of bandwidth costs” into perspective.
The refreshing facts seem to be that regardless of how policy appears to be headed, so far the practice is – for those who can afford it – to invest in edge servers, positioned with respect to demand. That is regulation by Practice, not by Policy.
We need the perspective that “all that is not forbidden is permitted”, instead of “all is forbidden except that which is permitted” . The net needs to be open enough by Policy that what needs to be done, gets done in Practice.
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