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Opportunities in Recession
by Andrew McCaskey
There’s an undercurrent that this is the best time ever to start a business.
EDN Magazine shows how a nimble NEC America chip design unit is shifting their design efforts from consumer and entertainment devices into intelligent controllers for solar panels and networked load shedding and shaping wireless devices. With energy prices finally providing real incentives to make the watt-hour meter an intelligent switch for IP aware nodes within the home, there are engineering challenges and opportunities to spare.
Paul Graham points out that Apple and Microsoft were both founded in a deep recession, and that tech – unlike restaurants, car lots, and real-estate tends to move independent of the economy. Anything that allows people to work and save money. And if you are cheap enough, you will have the inside advantage. Paul reminds us that “The cheaper your company is to operate, the harder it is to kill. Fortunately it has gotten very cheap to run a startup, and a recession will if anything make it cheaper still.”
There are lots of coders with talent. There are coffee shops with free WiFi. And if the founders have the right idea, business plan, and discipline, all the elements for a 21st Century startup are in place.
Add in some Walt Ribeiro enthusiasm, (Congrats on the Revision 3 show, Walt !) and you are on your way.
Restaurants ? Maybe not such a good time. Used Cars ? Absolutely. New Car Dealership ? Not so much.
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Last Updated ( Thursday, 16 October 2008 20:19 )
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