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Premature Burial for eMail
by Andrew McCaskey
The halfway serious way to sell more newspapers or build readership is to advance an idea that is halfway serious.
The Chicago Tribune Redeye blog put forth the idea that the simultaneous outage of Gmail and MobileMe push service for conventional email on Monday afternoon was something of note. And solicited – via a Tweet – the opinions of about 400 who were following.
The 400 reacted with a general ‘ho-hum’ implying that they had the communications channel that they needed/wanted/used – namely Twitter – and that they were in fact only mildly interested in the outage otherwise.
Like many parents who are amazed that their teenagers don’t actually make phone calls – but prefer to text their friends – this is bound to make some news. Or at least generate a few comments.
Well, here’s mine: I don’t think Twitter is going to come close to the utility of searchable GMail records. It is a great substitute for IM, it’s fun to keep in touch, and it’s a breath of fresh air for communications. But for at least the next two or three decades – email (or the long tail of email) is going to be the communications medium.
Let’s just hope Gmail keeps evolving along with it.
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