Podcast: Play in new window | Download (9.4MB)
 |
|
SDR News is a Daily (M-F) Technology Podcast with Tech News Highlights from Slashdot, Digg and Reddit
Click Here to Sign Up for the SDR Newsletter
Prefer a Direct Download ? (mp3)
Download today’s show.
Beluga Sky Sails Project
| Today’s Headlines Include… |
|
|
If a news item has disappeared from the Del.icio.us list above, try the full list here.
Thumbnail Views: Via Thumblicio.us
SEARCH ANY STORY YOU HEAR ON THE PODCAST
DVR Use Good News for Advertisers
by Andrew McCaskey
It’s hard to remember that as an audience, we may not be very representative of the population as a whole. At the first reading, I was surprised by the article from TechMeme that suggested that most DVR owners don’t use the machines to skip over commercials.
That idea is so entirely foreign to me – a proud owner of a Series I Tivo as well as the Series II ( and an HD or HD lite or whatever Tivo calls their high definition box is in the future). I can’t imagine NOT using the box to skip over car commercials, headache remedies and the like. I also can’t imagine not backtracking to watch the latest Mac -vs- PC ad or checking out .. whatever it was I wanted to check out.
Apparently, I am as out of sync with the regular consumer as are most other geeks or early adopters. The public at large – these are the same folks that LIKE having their 4:3 video stretched out W-I-D-E seem to be using the time shifting and skipover capabilities of their DVR only about 5% of the time.
Of course, from what little I have seen of non-Tivo DVR’s – that’s probably about the best thing that can be done. From a menu/speed/responsiveness standpoint, the DVR’s that I have seen from providers such as Brighthouse cable and Comcast operate so slowly with such a clunky interface and menu/directory structure that it’s painful.
Of course, that’s the point. It becomes too much trouble to even scan the listings – it’s easier to channel surf and take whatever gets served up.
Just like the bad old days. The only thing missing is the flashing 88:88 ‘s. Programming that into the cable company’s DVR would be real reality TV.
Click to view videos submitted or recommended by other SDR podcast listeners. . .
If you find a YouTube video that pertains to one of our news items, or have produced an item that would be of interest to SDR listeners, please send us the link slashdotreview{at}gmail.com
Save $10 on any order of $50 or more at GoDaddy.com!
Be sure to sign up for our upcoming roundtable. We will be using GoToMeeting. Also, be sure to check out GoToMeeting. Why? Because you can hold meetings right over the Net — from anywhere. Plus, you can hold all the meetings you want for one flat rate. To get your free 30-day trial , visit www.gotomeeting.com/techroundtable.
- Take 10% off any order at GoDaddy.com! Code SLASH
- Take $5 off any $30 order at GoDaddy.com! Code SLASH2
- .com Domains $6.95 at GoDaddy.com! Code SLASH3
- More blogs about SlashdotReview…
- Slashdot Review by Email – Sign up here:
Americans Love TV – Even on DVR
$8000 per gallon – Ink Lawsuit
Sailing Towards Lower Emissions